But when they arrived in Odessa, in the vast majority of cases, the women were nowhere to be seen.Some of them turned off their phones, others arranged dates but did not arrive.Chris wears a tuxedo and top hat; others wear stiff suits and ties; Darren, from a small town in North Dakota, wears a shellsuit.Inside, dozens of women await, enjoying a free glass of champagne and branded with white stickers bearing their "ID number".He is beginning to wonder whether Ukrainian women might be just as bad as their American counterparts.
The company had £90m of revenue last year, mainly through its prodigiously expensive chat services, where men pay up to £1 per minute to talk with women located across the globe, or up to £10 to send them an email message.
"I've tried local dating sites but nobody wants to live on a farm," he says.
"I wrote to one lady and said she had nice hair, but she didn't even reply to say thank you." Faced with so many women to choose from at the social, he had no idea where to start. I am not used to being outgoing, or talking to ladies, so I didn't know what to do." Others find it easier: within half an hour, Mohammed from Saudi Arabia has his arms around two women and is throatily growling "Nothing Else Matters" by Metallica on a karaoke system.
For one of them, I find out later, it is not only his first trip outside the US, but also the first time he has ever been to a nightclub."I'm very conservative, so I never go to bars or clubs," says 47-year-old Joe, a hay farmer from Pennsylvania with an awkward manner.
Affable but shy, Joe has trouble meeting women at home, and has had little contact with women since his wife died of cancer five years ago.