The screen showed the results in real time from the results of the poll, and responded in kind whenever someone new had their say.
We showed this in Stureplan during two busy Saturday nights.
Our idea was to find the answer to those questions - by polling the masses and asking them their opinion on single life.
In the process, we’d spark a compelling, real-time conversation with our target group.
Perhaps having a second wife might satisfy a brother’s need for variety.
Despair not of the Mercy of Allah: for Allah forgives all sins”  ———— One sin leads to another, and this addiction makes you sin in other ways.
Another problem was that my family resisted when i suggested that i marry in my early 20s.
And in print and digital outdoor ads we publicised the show and the poll by featuring relatable conversations that everyone has sent on dating apps.
Finally, both social media ads and digital banners invited singletons to get involved in the conversation.
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It’s a bird, it’s a plane, it’s a guide to dating Swedish men! (Anonymous comment from a male friend) H – Hair gel is a necessity, not an option. O – Obtuse, like any man, the Swedish man has proven to be equally if not more obtuse at times. Q – Quiet and shy describes 90% of Swedish men in Sweden and 10% abroad.